What Does a Motion Graphics Designer Do? How to Become One

A motion graphics designer creates moving content and graphics for television, the internet, and movies using animation, music, and visual effects. Designers of motion graphics collaborate with creative teams to add design elements into projects.

A profession in motion graphics design, also known as motion design, normally requires a bachelor’s degree in computer graphics, art, or a similar discipline, as well as a portfolio of your work, according to the US Bureau of Labour Statistics (BLS).

Adobe software is most commonly used by motion graphic designers. Photoshop and Illustrator are two of the most commonly used programmes in the creative process, and Cinema4D is a more complex 3D modelling software programme.

What is motion graphics?

Motion graphics is a sort of animation that turns still images into moving images. The animations are typically two- or three-dimensional, with sound added on occasion.

Motion graphic artists utilise software programmes to create digital or television visual storytelling. 3D Motion graphics are utilised in videos, apps, games, ads, and any other situation where movement is essential to communicate with the audience.

Job description of a motion graphics designer 

Your work as a motion graphics designers in Malaysia or work in an Motion Graphics Studio In Malaysia, you will be able to produce visuals and two-dimensional and three-dimensional animation from concept to completion. Other responsibilities include:

  • Using design software such as Photoshop, InDesign, and Illustrator.
  • Working as part of a creative team
  • Making motion graphics for social media platforms like Meta and Instagram
  • Meeting with clients to discuss their requirements
  • Choosing audio, graphics, typography, and other design elements

Job responsibilities may also involve onboarding new team members and monitoring day-to-day operations.

Skills of a motion graphics designer 

Understanding design principles such as layout, typography, and colour theory is required for a job in motion graphics. You must be a creative thinker who understands the basics of motion graphics and animation.

It is critical to be proficient in design software such as Photoshop, Illustrator, InDesign, and After Effects. While technical abilities are required, it is advantageous to have conventional art skills in order to discuss ideas on paper.

You’ll need good communication skills not only for communicating to clients, coworkers, and employers, but also for discussing your designs in a way that the general public can understand.

Possible work environments for motion graphics designers

As a motion graphics designer, you have the option of working for yourself or for a corporation. Motion graphics designers are employed by technical and scientific organisations, as well as advertising and public relations firms. Motion graphic designers are needed in the film and video sectors, as well as software publishers and computer-related industries.

Positions in the entertainment and non-entertainment industries are frequently available, and more than half of motion graphics artists are self-employed.

Motion graphics vs. animation: What’s the difference? 

Motion graphics are a style of animation in which there is no storytelling or narrative. It conveys information or emotion through self-contained animation. Motion graphics are employed in the opening title of a film, as well as kinetic typography, onboarding animation, and social networking GIFs.

In contrast, animation is a vast field that encompasses many different sorts of movement design, such as stop motion, cartoons, and claymation. It combines cinematic effects with storytelling skills. In most cases, animation includes a talking and moving figure or characters who convey a story.

Salary and career outlook for motion graphics designers  

The BLS expects motion graphics design jobs to expand 5% from 2021 to 2031, which is the same as the national average for all occupations]. Over the next decade, around 6,700 job opportunities are expected. Many of these positions are projected to be created as a result of the need to replace workers who leave the profession for other opportunities or depart the labour force. Retirement attrition and economic recovery following the COVID-19 recession are additional considerations.

As consumer demand for video games and increasingly complex television and film special effects develops, so will the demand for motion graphic designers. The increased use of smartphones and apps may potentially benefit the motion design profession.

How to become a motion graphics designer 

To work as a motion graphics designer, you’ll normally need a bachelor’s degree, knowledge of animation and the programmes used to generate it, professional experience, a portfolio, and the desire to constantly improve your talents.

Earn your bachelor’s degree

According to Zippia, 74% of graphic designers have a bachelor’s degree and 14% have an associate degree. Only about 10% hold a master’s degree.

Build your portfolio

A portfolio of your best work allows you to demonstrate your expertise and visual talents to prospective companies and clients. Your animation portfolio can be displayed on a personal website or blog, and your CV should include a working link to your portfolio.

Work from your education and client experience might be included in your portfolio. If you lack content, you can create mock-ups of bogus projects.

Develop key skills in animation

In the ever evolving field of motion graphics design, keeping your skills fresh and up to date is critical. Because it is a new industry, you will need to stay up to date on the newest technology and design concepts. Practise using the tools of the trade, and make sure to update your software on a regular basis and stay up to date on any graphic design programme fixes. Networking with other experts might assist you in staying up to date on industry trends.

Gain work experience 

Volunteering your services to a business or organisation is one approach to obtain experience in motion graphic design without a job. Provide an animated logo or other relevant artwork for your portfolio and résumé.

Internships are also available at design firms, banks, and film studios. If you’re a college student, you can look for internship opportunities on campus or through your school’s resource centre.

Joining groups like the Graphic Artists Guild might provide useful information for acquiring work experience. You should also consider joining a Mograph meet-up to network with other professionals in the sector.

Make use of social media as well. Set up a professional presence on Facebook or Instagram and post new designs there, and don’t be afraid to promote yourself. A social media page can help you get business and connect with other motion graphic designers.

Continue to expand your skills and knowledge

As new versions of graphic design software are launched, they are updated and changed. As a motion graphics designer, you’ll want to stay up to date on the latest trends and pursue additional courses or training as needed. You can find tutorials online and take advantage of any continuing education possibilities.

Next steps

A job in motion graphics design may be both rewarding and entertaining. Once you’ve decided to pursue your passion for graphic design, you’ll need to choose an educational path. Before enrolling in a four-year degree programme, you might consider acquiring the Fundamentals of Graphic Design.

Talk to other people in motion graphics design and don’t be afraid to ask questions. Many artists appreciate passing on their expertise to others.

Learning Motion Graphics all by yourself can be tough especially when working on a short timeframe for a project, Dezpad is a Motion Graphic Company in Malaysia that will cater to your needs and goals.

Contact us and get a quote for your project today.

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